Bill Cates - Genius Network Interview

"Unlocking the Secrets to Unlimited Referrals"

In this Genius Network interview, Joe Polish talks to best-selling author Bill Cates about the best ways to get new referrals and how to sell solutions.

Order "Unlocking the Secrets to Unlimited Referrals"

This Genius Network audio interview is available for purchase on compact disc or cassette.  The full interview will be mailed to your address, along with a complete transcript and Hot Tips Sheet^TM for quick access to interview highlights.  

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About Bill Cates

Bill Cates is often referred to as America's coach. Mr. Cates is an expert on increasing sales and building business. Bill teaches clients how to use referrals and word of mouth to increase sales.

Mr. Cates wrote the best selling book "Unlimited Referrals". Bill's company Referral Coach Unlimited, works with salespeople and small business owners.

Bill Cates powerful referral system has been featured in Success magazine and Entrepreneur magazine. Mr. Cates clients include American Express, CellularOne, NationsBank, Merrill Lynch and others.

"Unlocking the Secrets to Unlimited Referrals" Details

In this interview, you'll hear Joe Polish and Bill Cates discuss:

• Why Cold calling is a dead end
• When to cold call prospects
• Why referrals are the most powerful way to sell
• How to ask for referrals
• How to contact new referrals
• Why referrals are the best way to approach new prospects
• Why it is better to sell a solution or opportunity than a product or service
• How to sell solutions
• How outstanding customer service and attitude creates unlimited referrals
• How to turn complaints into referrals
• How to build a referral network